Try these new tricks for solving unexpected travel problems

An article titled "Try these new tricks for solving unexpected travel problems" by Christopher Elliott ran in the Miami Herald, Idaho Statesman and many other newspapers across the U.S. on September 7, 2025.

GuideGeek was the only AI tool highlighted in the article:

Artificial intelligence is developing so quickly that even I’m having a hard time keeping up, and I’m a tech enthusiast! Ross Borden, CEO of Matador Network, which operates a travel AI called GuideGeek, says one-quarter of his audience already uses AI to solve their travel problems. “We see users asking questions like, ‘My flight is canceled so I have an extra night in Chicago. Is there anything cool to do or see near O’Hare Airport?’ or ‘Getting into Dublin late due to flight delay. Where’s a good place to eat at 2 a.m.?,'” he says. And AIs are getting better at answering those kinds of questions — and solving problems — every day.